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The Silicon Valley Brand Forum was formed in October 1999 by Kevin Heney, Ron
May and Marty Brandt.
Since the first Brand Forum at Quantum in 2000, Kevin Heney has continued to
direct the Silicon Valley Brand Forum while Marty Brandt and Ron May have
continued in an advisory role, as well as moderated several panel discussions.
The SVBF was formed out of a need for an opportunity for brand professionals to
exchange real-world ideas about managing brands in the technology-rich Silicon
Valley.
The format for the forums has been mostly panel discussions with seasoned
brand professionals discussing relevant branding topics and opening the
discussion to questions and answers throughout the event.We have partnered with
the Association of National Advertisers (ANA) for two events, one at Cisco and
one at Intel, that included several presentations.
The goal of the Silicon Valley Brand Forum is to give brand professionals a
chance to share best practices, brand resources and network in the uniquely tech
savy and brand-challenged Silicon Valley.
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